Adidas and Puma have come under fire for doing business with a sweatshop in El Salvador where people work in inhumane conditions to produce football shirts for Germany’s biggest sportswear firms.
German sports apparel giant Adidas said Monday it hoped to win sales of more than €1 billion with a new brand aimed at the lucrative 12 to 19-year-old market that is already being launched in Asia.
German sports apparel giant Adidas laid down a three-striped gauntlet to US archrival Nike on Monday, saying it aimed to outgrow the world number one over the next five years.
Adidas, the world's second biggest sports equipment and clothing maker, raised its earnings per share outlook on Wednesday after raking in strong second-quarter profits thanks to the 2010 World Cup in South Africa.
The Local’s <b>World Cup blog</b> offers an outsider’s perspective on German football as Die Mannschaft goes for glory in South Africa. Don’t miss our daily roundup!
The Local’s <b>World Cup blog</b> offers an outsider’s perspective on German football as Die Mannschaft goes for glory in South Africa. Don’t miss our daily roundup!
England's Jamie Carragher believes Germany gained a huge World Cup advantage by ensuring their players had four months to get used to the ball they banged into the net four times against Australia.
The German sportswear and equipment maker Adidas said on Wednesday that 2009 profit plunged by 62 percent during one of its most difficult years, but forecast some improvement in 2010.
Rival German sportswear giants Adidas and Puma ended a decades-long family feud on Monday by playing a football match in their home town of Herzogenaurach, in northern Bavaria.
Adidas posted Wednesday a massive drop in second-quarter profit that underscored weak consumer sentiment worldwide. But the sports equipment maker beat expectations and stood by its full-year outlook.
German sports equipment and clothing maker Adidas posted a huge drop in first quarter profit on Tuesday while announcing a global reorganisation billed as a "game-changing structural refinement."
German sportswear giant Adidas is being cautious about predicting a good financial year for 2010, despite the huge boost normally to be expected from the football World Cup, CEO Herbert Hainer said.
The German sports equipment and clothing maker Adidas posted on Wednesday a 2008 profit that exceeded its target, but the company warned that business would be tougher this year.
Adidas, the second biggest sports equipment maker, posted Tuesday a 12 percent increase in second quarter net profit, although its troubled US unit Reebok saw first-half sales fall by 11 percent.
German sportswear giant Adidas did better than the national team at the Euro 2008 football championships, sponsoring both runner-up Germany and the new champion, Spain.
German sporting goods manufacturer Adidas is suing American discount retail giant Wal-Mart for trademark infringement, German daily <i>Handelsblatt</i> reported on Wednesday.
Media rights group Reporters Without Borders (RSF) said it has gatecrashed the annual meeting of sportswear giant Adidas, to protest their sponsorship of the Beijing Olympics.
Adidas, the world's second-biggest sports goods group, reported increased first-quarter profit on Tuesday, but its struggling Reebok brand saw orders fall by 22 percent.
